SmartMLS Photo Removal After a Sale
SmartMLS photo removal after a Connecticut sale: what the MLS retains, how to request changes from websites, and why some images may remain.
A clearer view of housing.
Compare OneKey seller internet opt-out choices: hide your address or withhold the listing, with consent requirements and limits on privacy.
A OneKey seller can opt out of internet display for the address alone or the entire listing. Address suppression leaves the listing eligible to appear online without its address; full withholding restricts the listing itself. OneKey documents both choices in its August 10, 2026 guidance. Neither choice guarantees anonymity.
| Decision | Address-only restriction: Option B | Entire-listing restriction: Option A |
|---|---|---|
| What the seller withholds | The property address | The property listing |
| What remains eligible for public internet display | The listing without its address | Neither the listing nor its address |
| Practical trade-off | Preserves online discovery while withholding the address | Limits public exposure but gives up that route to discovery |
These are the two elections in OneKey’s seller opt-out guidance.
Consider a hypothetical seller who accepts online photos and an asking price but wants buyers to contact an agent for the street address. Address suppression fits that narrower objective. Before choosing it, review what the remaining content reveals: a photo showing a house number could undermine the purpose of hiding the address field. Check floor plans and virtual-tour links for identifying details, too.
If that seller is uncomfortable with strangers browsing the home’s marketing photos, whole-listing withholding is the option to discuss. Ask how the agent will introduce the property to prospective buyers. The trade-off is the lost opportunity for a buyer to discover the listing through an ordinary property-site search; it does not establish a particular effect on the sale price.
Public internet display and access for other agents are separate choices. OneKey’s MLS Only setting keeps the listing available to other OneKey agents without public internet distribution. Consumers cannot search for it themselves, but agents can send it directly through consumer tools. OneKey’s April 9, 2026 listing-exposure FAQ
An office exclusive limits marketing to agents within the listing brokerage. OneKey requires a separate seller disclosure and still requires submission to the MLS, but the listing is withheld from wider cooperation. Public marketing triggers the requirement to make it available for MLS cooperation within one business day. OneKey’s May 26, 2026 office-exclusive guidance
Tell your broker which audience you want to restrict: people browsing websites, or agents outside the firm as well. “Keep it private” leaves that essential distinction unresolved. Our guide to MLS access and listing distribution explains the broader distribution choices.
Opting out of internet display requires a specific written election. Under the August 10 guidance, the seller chooses address-only or whole-listing withholding and signs the opt-out document. A seller choosing whole-listing withholding must also initial the acknowledgment about losing online search exposure. OneKey permits substantially similar form language. Seller authorization requirements
The broker must upload the executed document and make the listing’s Distribution settings match the seller’s election. OneKey’s compliance instructions
For MLS Only, the form must first be uploaded as Seller Opt Out (Private). The participant must retain it for at least one year after signing or one year after the listing leaves the market, whichever is later. OneKey’s documentation requirements
Ask for a copy of the signed election and confirmation of the settings used. Check attachment visibility, too: OneKey distinguishes public documents, visible to agents and buyers, from private documents restricted to the listing agent, office manager/admin and broker. OneKey’s document-upload guidance
OneKey permits MLS Only listings to move to Publish to Internet. Its April 9, 2026 FAQ prohibits changing Publish to Internet listings to MLS Only or Private, or MLS Only listings to Private. Listing-exposure change restrictions
Those restrictions make the initial decision consequential. If the property is already online and your instructions change, ask the broker to obtain OneKey’s guidance on implementing the request. Do not assume that changing a field will resolve it.
Before authorizing entry, ask how buyers will receive property details, arrange showings and learn about price changes. Agree who will check the public display and how a later privacy request will be handled. Include those decisions in your broader home-selling preparations.
A distribution change and a website update are separate events. OneKey says it reflects changes in its data feed promptly, but individual site owners control when their sites update. Ask the broker to check affected sites and follow up where information remains visible; there is no universal removal deadline in the guidance. OneKey’s distribution guidance, updated December 3, 2025
Search results are another layer. Google’s April 2022 explanation of removal limits states that removing a result from Search does not remove the underlying webpage. The website owner may need to be contacted separately. An MLS opt-out should not be treated as a promise to erase information from the internet.
Treat existing advertisements, saved copies and public records as separate privacy questions. Likewise, if the concern is an old asking price or marketing period, discuss listing history and market-time records separately from display consent.
Ask your broker to confirm what the opt-out will change for your property and which existing pages or records need separate follow-up.
Yes. OneKey’s Option B permits listing display while withholding the address. Review other content for identifying details before relying on that choice. OneKey’s seller opt-out guidance
No. An office exclusive restricts marketing to the listing brokerage, while internet withholding can preserve broader MLS agent access. Specify which audience you want to restrict. Office-exclusive requirements, listing-exposure options
OneKey says feed changes are reflected promptly, but each site controls its update timing. Ask your broker to verify the affected pages; the guidance provides no universal removal deadline. OneKey’s distribution guidance
No. Google states that Search removal does not delete the underlying webpage. Contact the hosting site separately about content that remains online. Google’s explanation
Written by
The Housing Current Editorial Team
Editorial Team
Reporting, analysis, and practical explainers across housing markets, mortgage finance, real estate business, investing, policy, and homebuilding.
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